What Sender is
Sender is an email marketing platform for creating, automating and sending email without complicated setup or high costs.
A newsletter operator can use its drag-and-drop builder, over 100 templates, automations, segmentation, landing pages, popups and forms. It also offers transactional email.
The free plan allows 2,500 subscribers and 15,000 emails a month. Paid plans rise with the subscriber count.
Who it is for
Sender fits small businesses, ecommerce retailers and SaaS companies.
A newsletter operator with a small list gets a free plan that covers 2,500 subscribers. An operator who wants a writing-first publishing site with paid subscriptions and a web archive will find the product centered on email campaigns and ecommerce instead.
What you can do with it
Sender has a drag-and-drop email builder, over 100 templates and HTML template uploads. It also has automation with premade workflows, segmentation, transactional emails, landing pages, popups and forms.
Other tools are lead capture, campaign analytics, SMS marketing and a public API. Sender also offers a free MCP Server that lets AI assistants work with an account.
Plans and pricing
There are four plans. Free Forever covers up to 2,500 subscribers and 15,000 emails a month. Standard removes Sender branding and adds A/B testing, unlimited templates and landing pages, and a custom domain. Professional adds advanced automation and reports, priority support and free SMS credits. Enterprise adds a success manager, single sign-on, an SLA and phone support.
Paid price rises with subscriber count. A pay-as-you-go option starts at $29 for 5,000 emails.
What it works with
Sender works with WordPress, WooCommerce, PrestaShop, Shopify, Jumpseller and Zapier. It also has a public API and a free MCP Server for AI assistants.
More integrations are listed on a separate integrations page. SMS messaging is built into the account and uses paid credits on Standard.
Things to know before you choose
Free Forever has 1 seat and adds Sender branding to forms, popups, newsletters and landing pages. Standard allows 3 seats and Professional allows 10. Standard and higher remove the branding.
New accounts get a 14-day Professional trial with no credit card, then stay on Free Forever. There are no contracts or setup fees. Prices shown reflect a first-time annual discount.
At a glance
From the company's own pages. Prices and plans change, so confirm on their site.
- What it does
- Email builder and templates, automations, segmentation, landing pages, popups, forms and transactional email.
- Used for
- Sending newsletters and automated email to a list.
- Free plan
- Yes. Free Forever allows up to 2,500 subscribers and 15,000 emails a month, with 1 seat, 10 landing pages and Sender branding on forms, popups and newsletters.
- How it charges
- By subscriber count, set on a slider from 500 to 200,000. Email volume is tied to subscribers. A pay-as-you-go option starts at $29 for 5,000 emails.
- Works with
- WordPress, WooCommerce, PrestaShop, Shopify, Jumpseller, Zapier and an API.
- AI features
- A free MCP Server lets an AI assistant work with Sender.
- Key features
- Drag-and-drop builder, over 100 templates, HTML template upload, automation workflows, segmentation, landing pages, popups and forms, transactional email, SMS and campaign analytics.
- Plans
- Free Forever (2,500 subscribers, Sender branding), Standard (branding removed, A/B testing, custom domain), Professional (advanced automation, priority support, free SMS credits), Enterprise (success manager, SSO, SLA, phone support).
- Support
- 24/7 live support on every plan, a help center, Sender Academy and training videos. Enterprise adds phone support and a dedicated success manager.
- Company
- Copyright runs from 2012 to 2026. Sender is GDPR compliant and ISO certified.
- Last checked
- October 11, 2026
Questions operators ask about Sender
Is Sender free?
Yes. The Free Forever plan allows up to 2,500 subscribers and 15,000 emails a month. New accounts also get a 14-day Professional trial, then stay on Free.
How does Sender pricing scale?
Price rises with the subscriber count, set on a slider from 500 to 200,000. Email volume is 12 times subscribers on Standard and 24 times on Professional.
Are there contracts or setup fees?
No. There are no contracts, obligations or setup fees.
Is there a pay-as-you-go option?
Yes. It starts at $29 for a 5,000 email tier, with $5.80 per 1,000 emails beyond that.
How many seats come with each plan?
Free Forever has 1 seat, Standard has 3 and Professional has 10. Enterprise has unlimited seats.
Does Sender help move my list from another platform?
Free done-for-you migration takes 7 days. Complimentary migration is tied to annual plans of 20,000 or more subscribers. Ask before you rely on it.
What support is on the free plan?
Free Forever includes 24/7 email and live chat support.