Guides and comparisons
Head-to-head comparisons, stack guides and how-to articles for people who run newsletters.
Newsletter analytics and automation tools: 6 compared
A newsletter often needs two kinds of help beyond sending. One is seeing how readers reach your website. The other is moving sign-ups and other data between apps. Google Analytics and Plausible cover…
2 min readEmail list cleaning and deliverability tools: 4 compared
Two things can keep a newsletter out of the inbox: addresses that do not work, and settings that look like spam. Some tools here check the list. Others test an email before you send it. NeverBounce a…
1 min readNewsletter signup forms and popups: 6 tools compared
A signup form is where a subscriber starts. Some tools here collect an email address, some run popups on your site, and some ask questions after someone signs up. greetform is owned by 8th Replay, th…
1 min readGhost alternatives: 6 newsletter platforms compared
Ghost is an open source publishing platform with a website, newsletters and paid memberships. It has no free tier, and its Starter plan is $18 a month billed yearly. Some publishers want a free start…
2 min readMailerLite alternatives: 7 newsletter platforms compared
MailerLite is an email marketing platform with a drag-and-drop editor, automations and landing pages. Its free plan covers up to 250 subscribers and 2,500 emails a month, and sending is locked if act…
2 min readChatGPT vs Claude
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What ChatGPT is ChatGPT is an AI assistant made by OpenAI. It offers text chats, fi…
1 min readSender vs MailerLite
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Sender is Sender is an email marketing platform for creating, automating and s…
1 min readFlodesk vs Kit
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Flodesk is Flodesk is an email marketing platform. It is for creators, small b…
1 min readButtondown vs Substack
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Buttondown is Buttondown is an email newsletter platform that does not aim to…
1 min readEmailOctopus vs Mailchimp
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What EmailOctopus is EmailOctopus is an email marketing platform. It is focused on…
1 min readMailerLite vs AWeber
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What MailerLite is MailerLite is an email marketing platform for email marketers an…
1 min readMailchimp vs ActiveCampaign
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Mailchimp is Mailchimp is an email and SMS marketing platform with automations…
1 min readMailchimp vs Brevo
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Mailchimp is Mailchimp is an email and SMS marketing platform with automations…
1 min readKit vs AWeber
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Kit is Kit was formerly called ConvertKit. It is an email-first operating syst…
1 min readKit vs Constant Contact
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Kit is Kit was formerly called ConvertKit. It is an email-first operating syst…
1 min readbeehiiv vs Constant Contact
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What beehiiv is beehiiv is an all-in-one platform for newsletters, podcasts, digita…
1 min readbeehiiv vs MailerLite
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What beehiiv is beehiiv is an all-in-one platform for newsletters, podcasts, digita…
1 min readSubstack vs MailerLite
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Substack is Substack puts writers, creators and subscribers in charge of a new…
1 min readGhost vs Mailchimp
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Ghost is Ghost is an app for professional publishers to create, share and grow…
1 min readGhost vs Kit
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Ghost is Ghost is an app for professional publishers to create, share and grow…
1 min readSubstack vs Mailchimp
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Substack is Substack puts writers, creators and subscribers in charge of a new…
1 min readlightbreak, greetform and larkfeed: what each does alone, and together
The short answer Each of these three tools does one job for a local newsletter, and each is sold on its own. You do not need all three to start, and plenty of newsletters will only ever need one. lig…
1 min readWhat larkfeed does: a website for a local newsletter
The short answer A newsletter lives in the inbox, and yesterday's issue is hard to find. A website is where local readers and local businesses look things up. larkfeed is a platform for local media t…
1 min readWhat greetform does: questions and offers right after someone subscribes
The short answer Most newsletters learn one thing about a new subscriber: an email address. greetform uses the moment right after signup, when a reader is paying attention, to ask a few quick questio…
1 min readWhat lightbreak does: a local newsletter issue, built for you
The short answer A local newsletter is a weekly pile of small jobs: find the events, find the new businesses, check the dates, write it all up, lay it out. lightbreak does that pile for you and hands…
1 min readbeehiiv vs Substack
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What beehiiv is beehiiv is an all-in-one platform for newsletters, podcasts, digita…
1 min readMailchimp vs Constant Contact
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Mailchimp is Mailchimp is an email and SMS marketing platform with automations…
1 min readMailerLite vs Mailchimp
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What MailerLite is MailerLite is an email marketing platform for email marketers an…
1 min readGhost vs Substack
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What Ghost is Ghost is an app for professional publishers to create, share and grow…
1 min readbeehiiv vs Kit
Side by side Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy. What beehiiv is beehiiv is an all-in-one platform for newsletters, podcasts, digita…
1 min read