Side by side
| MailerLite | AWeber | |
|---|---|---|
| Free plan | Yes. Free for up to 250 subscribers and 2,500 emails a month, with 2 seats. If active subscribers go over 250, sending is locked until you upgrade or remove subscribers. | Yes. Up to 500 subscribers and 3,000 emails a month, with one landing page and one automation. Emails carry AWeber branding. |
| Starting price | Comfort starts at $12 a month. It can be billed yearly, which saves 10%, or monthly. | Lite starts at $12.49 a month billed yearly for 0 to 500 subscribers. Lite is also shown from $15 a month. |
| How it charges | By subscriber count and sending volume. You pay for the number of subscribers you have and the volume you send. | By subscriber count. Prices rise as the list grows. |
| Works with | ChatGPT and Claude through MailerLite MCP, Shopify, WooCommerce, Stripe, Mailchimp, Zapier, WordPress and Canva. There are 150+ integrations. | More than 750 tools, including Shopify, WordPress, PayPal, Facebook and Zapier. |
| AI features | An AI email generator, plus an AI writing assistant and subject line generator on Comfort. The free plan has MCP access for tools like Claude and ChatGPT, limited and excluding sending. | An AI writing assistant, Subject Line Assistant, AI newsletter assistant and AI email writer. |
Prices and plans change. We checked these figures on October 10, 2026, so confirm them before you buy.
What MailerLite is
MailerLite is an email marketing platform for email marketers and businesses that want advanced email tools without complicated software. More than 1 million businesses use it.
A newsletter operator can use it to send campaigns, build forms and pop-ups, run automations, make landing pages and websites, and take paid newsletter subscriptions.
A/B testing is on all plans, including the free plan.
What AWeber is
AWeber is an email marketing platform for small businesses, creators and entrepreneurs. It combines email, a landing page builder, automation, ecommerce pages and web push notifications.
A newsletter operator would use it to send newsletters, collect signups with forms and landing pages, and run welcome sequences. The company moves accounts from other platforms at no cost.
It has AI tools for writing emails and subject lines.
Which one fits
The two free plans are close. MailerLite allows up to 250 subscribers, 2,500 emails a month and 2 seats. AWeber allows up to 500 subscribers and 3,000 emails a month, with one landing page and one automation.
The first paid prices are close too. MailerLite's Comfort starts at $12 a month and prices by subscribers and sending volume. AWeber's Lite is $12.49 a month billed yearly for 0 to 500 subscribers, and is also advertised from $15. Both offer AI writing help. If the number of connected tools matters, AWeber has the larger count.
Is MailerLite free?
Yes, up to 250 subscribers and 2,500 emails a month, with 2 seats, 3 automations and 1 website. Sending locks if active subscribers go above 250.
How does MailerLite count subscribers for billing?
Active subscribers are counted cumulatively within each billing cycle, and the count resets monthly on your billing anniversary. On paid accounts, going over a limit moves you to the next tier and your card is charged.
Does AWeber have a free plan?
Yes. The free plan has no time limit and no credit card is needed. It covers up to 500 subscribers and 3,000 emails a month.
How much do paid plans cost?
Lite starts at $12.49 a month billed yearly, and Plus is from $30 a month. Prices rise with subscriber count.